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INFINITUS STUDIO

Work · Automotive / Car Detailing

OBSIDIAN AUTOCARE

A modern digital presence for a premium car detailing concept.

Screenshot of the OBSIDIAN AUTOCARE homepage showing a dark car in a detailing studio with the headline “Your car. Looking its absolute best.”

Project overview

A self-initiated demonstration project, designed to show how a professional car detailing business could clearly communicate its services and encourage enquiries.

Industry
Automotive
Services
Web Design, Web Development, Responsive Design
Website
Five-page responsive concept
Project type
Concept / Portfolio Demonstration

The design approach

Decisions behind the website.

  1. 01

    Premium palette

    Charcoal and graphite tones create a premium automotive identity.

  2. 02

    Visual direction

    Strong vehicle photography establishes the mood from the first screen.

  3. 03

    Clear offering

    Service packages with indicative pricing make the offering easy to understand.

  4. 04

    Simple journeys

    Straightforward navigation and calls to action guide visitors towards a quote.

  5. 05

    Every screen

    Responsive layouts designed for desktop, tablet and mobile.

Website showcase

The finished concept.

Screenshot of the OBSIDIAN AUTOCARE services page listing detailing packages with indicative prices from £60
Services page — desktop
Screenshot of the OBSIDIAN AUTOCARE homepage on a mobile phone
Homepage — mobile

See the full five-page concept in your browser.

Explore Live Website (opens in a new tab)

OBSIDIAN AUTOCARE is a fictional business created as a self-initiated portfolio concept by INFINITUS STUDIO. This project was not commissioned by a client.

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